Sportmadness

T E A M

A global network of entrepreneurs to create unique experiences around sports

The Sportmadness team combines the expertise in marketing, strategy and sports services design from the Central team with the local knowledge and executing capacity of each of our delegations.

This allows us to be close to you, in order to understand and assimilate your goals, but also to your customers, to make them live a unique experience around your brand.

C E N T R A L

Your contact point.

Alejandro began his career in strategic consulting and the world of software distribution and then took the leap to entrepreneurship in the sports sector. Now he leads this project to support others with their same dream!

Alejandro Garcia

CEO & Founder

Our Technology expert! With an Engineering background, she combines consulting experience with a passion for sports that led her to be a key player in Spartan Race and even run the largest franchise in the network!

Leticia Escanciano

CTO

Josemi set up his own marketing and communication agency and has extensive experience in activating sponsorships for brands in the sports sector. It also puts the creative touch to everything that Sportmadness breathes!

José Miguel Alarcón

Marketing Manager

Digital Marketing is his natural habitat. Andrés has had a huge exposure into the digital world of a leading company like Axa, and is now focused on helping other companies maximize their impact through sports services that connect!

Andrés de Alonso

Digital Marketing

Guille is the engine that makes things happen. His direct contact with our delegations and his attention to detail guarantee that all Sportmadness services are unique, while also bringing a business approach to all our work.

Guillermo Vázquez

Product Manager

His experience in big companies such as Telefonica or IBM combined with his own entrepreneurial adventure make Guille an ideal person to shape that sporting event that brings your brand closer to your client!

Guillermo Cantero

Product Manager

All our tools carry his personal signature. Adri brings the latest technology into our services. He develops tailored solutions to help create experiences that delight and engage with users. Technology at the service of sport!

Adrián Naranjo

Full stack Developer

D E L E G A T I O N S

Your local knowledge.

benatlopetegui
Beñat Lopetegi
_____ Álava
javier-alicante1x1
Javier Chazarra
_____ Alicante
guillermopedrajo
Guillermo Pedrajo
_____ Asturias
user
Eduard Benlliure
_____ Barcelona 1 Center
monica-perarnau-barcelona
Mònica Perarnau
_____ Barcelona West
santiago-iranzo-frontal400
Santiago Iranzo
_____ Cadiz
guillermopedrajo
Guillermo Pedrajo
_____ Cantabria
josecarlos
José Carlos Mesa
_____ Cordova
pedro-barbe
Pedro Barbé
_____ Granada
aratzirigaray
Aratz Irigaray
_____ Guipúzcoa
pedro-barbe
Pedro Barbé
_____ Jaén
davidalmeida
David Almeida
_____ Las Palmas de Gran Canaria
arantxablanco
Arantxa Blanco
_____ The Rioja
carlossolis
Carlos Solís
_____ Madrid Big 6
alonso-moya
Alonso Moya
_____ East Madrid
david-arroyo-web
David Arroyo
_____ Northwest Madrid
maria-luisa-front-circular-us
María Luisa Díaz
_____ South Madrid
arantxablanco
Arantxa Blanco
_____ Navarre
eduardo-lopez
Eduardo López
_____ Pontevedra
xavier-garcia-madrid
Xavier García
_____ Salamanca and Zamora
davidalmeida
David Almeida
_____ Santa Cruz de Tenerife
andrescalderon
Andrés Calderón
_____ Seville
david-liz-us
David Liz
_____ Tarragona
javier-pineda-us
Javier Pineda
_____ Zaragoza
diego-tittinger-lima
Diego Titinger
_____ Lima

A team at your disposal.

Get in touch with us and let the game begin!